The Concentrated Marketing Strategy Explained

 

When it comes to marketing, there’s no such thing as “one size fits all”. It’s important to identify which marketing tactics will work specifically for your business if you aim to succeed. In this article, you’ll learn about one such strategy called “concentrated marketing”.

What is Concentrated Marketing?

Concentrated marketing is a target marketing strategy that relies on a smaller and more narrow target audience. The core philosophy behind this tactic upholds that by thoroughly understanding and meeting the needs of just one specific audience, you can develop a loyal and sustainable customer base.

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from StartUp Mindset https://startupmindset.com/the-concentrated-marketing-strategy-explained/
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